If your social strategy feels like a guessing game, it’s time to rewrite the rules. Whether you’re looking to upscale your team, implement a new playbook, or realign your efforts with real business goals, our consulting engagements deliver the clarity, structure, and momentum you need. We work behind the scenes to guide your team, refine your strategy, and improve your results.
“Give us 6–12 months. We'll get your team up and running and get out of the way.”
You’re already a thought leader in your industry—it’s time the world knows it too. Zero intimidation, just simple steps that develop your unique, personal voice and amplify your expertise.
$3k+/mo
Weekly ad performance reviews, audience and budget guidance, platform best practices, ongoing optimization
$2.5K+/mo
Monthly content + visual review, editorial alignment, KPI analysis, monthly reporting recommendations
$2K+/mo
Campaign alignment for both paid + organic, channel mix, KPI benchmarks, post-campaign performance insights
$3.5K+/mo
A new Digital Marketing Director joined GDT’s India team and needed a hand getting ramped up.
a|B stepped in as a temporary extension of the team, handling strategy, content, and execution. Once the new Director was up to speed, we transitioned into a consulting role.
a|B created an Executive Advocacy program to build thought leadership around core service offerings. We onboarded 30+ GDT executives, increasing LinkedIn engagement by 286%, and brand Share of Voice by 80%, with an Earned Media Value of $14k within 5 months.
Before ending our engagement, a|B trained the team on best practices, developed a Culture Campaign and designed an executive reporting structure to hand off a fully operational, high-performing social program.
BDO’s executives are industry experts and leadership knew that leveraging their voices on LinkedIn would benefit the benefit the brand, but few executives were comfortable with what – or how – to share their thoughts on the platform.
We researched their leadership team’s LinkedIn presence and identified several who could impact the brand’s Share of Voice while building their own thought leadership. A custom RFI uncovered each of the executive’s unique perspective and 1:1 interviews helped us capture their authentic voices.
We collaborated with each professional to write long-form social posts tied to the brand’s core capabilities and objectives and leveraged Sprout Social for seamless approval workflows.
Overall impressions for the five executives increased by 1,100%, engagements jumped from an average of 26 to 125, follower growth rates climbed 80% and in one case soared from 1.1k to 6.3k. At launch, Share of Voice was 2.5%. By the end of the program period,, SOV was up to 26.5%. We trained the team on best practices and developed a reporting structure to hand off a fully operational, high-performing Advocacy program by the end of the year.
