Problem

With several large ad agencies and a full in-house marketing department, Emerson is usually covered, but when special marketing efforts need to be completed quickly and within a tight budget, alpha | BRAVO steps in.

Solution

Emerson’s new Sensi Multiple Thermostat Manager gives schools, churches and SMBs a way to control comfort for building occupants with a simple-to-use smart phone app and interactive dashboard. In an effort to raise awareness and drive interest in and trials of the Sensi MTM, alpha | BRAVO created a series of content including a gated e-book, landing pages and demand gen emails.