content ROI

y=roi equation on chalkboard
Posted by | July 5, 2020
When X ≠ ROI, Solve for Y

You’ve probably heard some version of the saying “If you do what you’ve always done, you’ll get what you’ve always gotten.” Even when we know things aren’t working, change can...

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curate this
Posted by | October 5, 2019
5 Steps to Creating Curate-worthy Content

Content curation is continuing to rise among Fortune 500 brands, and understandably so; companies that include a balanced mix of created and curated content on their social media profiles see...

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content curation
Posted by | August 5, 2019
Why Your Marketing Strategy Needs Content Curation (+ 5 Rules for Success)

Content curation is going to explode onto the SMB scene in the next 12-18 months. How do we know this? Because global Fortune 500 brands are finding huge success with...

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