Beth Newton

service-based business open sign
Posted by | April 5, 2024
The 5-Part Marketing Strategy for Growth

Marketers are faced with countless options: SEO, SEM, PPC, Organic social, content marketing, paid social, tie-in promotions, email marketing, newsletters, banner ads... but if you're like most marketers your budget...

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business woman pointing to "do this" sign with arrow and "before that" sign with finger
Posted by | January 5, 2024
Two Ways to Ensure Your 2024 Marketing Strategy Beats the Odds

More than three in four enterprise content marketers believe content marketing has become more important to their organizations in the past 12 months, according to the most recent Enterprise Content...

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female executive looking at computer screen - executive advocacy
Posted by | November 5, 2023
Why Your Brand Needs Executive Advocacy in 2024

You’re probably familiar with employee advocacy programs. But what is an executive advocacy, or social media thought leadership, program and how is it different? People prefer to engage with people...

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LinkedIn Rockstar
Posted by | November 5, 2023
4 Steps to Becoming a LinkedIn Rock Star

The qualities that make LinkedIn’s top performers successful—confidence, passion, vision—are the same ones that have music fans shelling out cash to see their favorite artists perform live. Tapping into your...

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St. Louis agency awards
Posted by | October 9, 2023
Small St. Louis Agency Wins Big at 2023 Global Industry Competitions

FOR IMMEDIATE RELEASE Small St. Louis Agency Wins Big at 2023 Global Industry Competitions (St. Louis, MO) alpha | BRAVO, a B2B marketing agency, was awarded a Platinum MARCOM in...

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B2B LinkedIn Ads
Posted by | September 6, 2023
4 Critical Components of B2B LinkedIn Ads

4 Critical Components of B2B LinkedIn Ads Remember Mad Libs? Those pads of paper where you had to fill in the blanks with the correct word type to finish a...

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Social Media Marketing Myths "Barker"
Posted by | June 5, 2023
8 Social Media Marketing Myths

Social media marketing is a fast-moving target. As soon as you’ve got something figured out, whether it’s a platform’s algorithm, a paid media budget, or strategic hashtags, everything changes. Moving...

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Posted by | May 5, 2023
4 Ways to Optimize Content for Social Media

Is Your Content Optimized for Your Social Media Audience? A whopping 83% of companies are increasing their content production budgets. The number one reason? The exploding number of formats in...

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