Grandma Ginny (“Nana”) was a red headed, four-foot-nothin’ Sicilian. I don’t have a lot of memories of her, but I do remember her as a presence. She hummed, my Nana....
Posted by | May 5, 2021
In just a few short months, Covid-19 brought about changes that would have taken several more years to accomplish under normal circumstances. In fact, according to a McKinsey survey, companies...
Posted by | April 5, 2021
Random Acts of Kindness? Great. Random Acts of Social? Not so much. Plenty of marketers have spent countless hours on resource-crushing social media tactics without anything to show for it....
Posted by | February 5, 2021
In 2011, Cox media group posted a job opening for a Social Monetization Manager. The ad sought a professional with a “blend of digital media savvy, social media knowledge, and...
Posted by | January 7, 2021
A strong brand presence on social media can have a direct impact on your company’s bottom line. Consider that:[1] 91% of consumers visit a brand’s website...
Posted by | April 5, 2020
As a business leader, you’ve got a lot on your plate right now. You’re likely dealing with the added stress of keeping your customers and employees safe, appropriately communicating with...
Posted by | March 24, 2020
Social media connects people, especially during times of crisis. It’s a critical tool for communities to find and share information and communicate with one another. When we are forced to...
Posted by | November 13, 2017
Social media can be a time suck. But if you clean up your act a bit, and focus on what’s important, social can actually save you time and bring in...