social media marketing

Posted by | March 8, 2023
Social Media AI: 11 Marketing Tasks to Delegate Now

Social media marketing is an integral part of any brand’s outreach, reputation, and community building efforts. As technology continues to advance, so do the tools and techniques we use to...

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marketing plays
Posted by | February 5, 2023
5 Marketing Plays for a Recession-Sized Budget

A recession is coming, says everyone. Publications from NPR and USA Today to CNN and Forbes are reporting that the likelihood of an economic recession is about 65%. We’re seeing...

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Posted by | August 5, 2022
Drive More Social Media Leads in 5 Steps

If you’re struggling to generate social media leads, you’re not alone. It’s the number one challenge for six in 10 marketers.[1] But there’s good news: The longer marketers use social...

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ex is key brand differentiator
Posted by | July 14, 2022
From CX to EX: Exceptional Employee Experiences or Ex-Employees

In 2013, a now famous Walker study predicted that by 2020 customer experience (CX) would overtake both product and price as the key brand differentiator. In the nine years since,...

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ISO brand ad
Posted by | November 5, 2021
Indecent Proposals: A Dating Guide for Brands

Buyers ask a lot of brands these days, don’t they? They're not just feeling the fabric and taking a flyer anymore. No, they're smarter than that. They're well read, and...

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ambidextrous drawing
Posted by | May 5, 2021
Ambidextrous Marketing at the Digital Edge

In just a few short months, Covid-19 brought about changes that would have taken several more years to accomplish under normal circumstances. In fact, according to a McKinsey survey, companies...

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solar system circling heart
Posted by | February 5, 2021
For the Love of Social

In 2011, Cox media group posted a job opening for a Social Monetization Manager. The ad sought a professional with a “blend of digital media savvy, social media knowledge, and...

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Posted by | June 5, 2019
50 Unique Social Media Tips for Small Businesses

There are countless online articles that offer tips for social media marketing. But rather than curating our favorites, we decided to share our own findings. We built our Social Command...

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