social media for business

ambidextrous drawing
Posted by | May 5, 2021
Ambidextrous Marketing at the Digital Edge

In just a few short months, Covid-19 brought about changes that would have taken several more years to accomplish under normal circumstances. In fact, according to a McKinsey survey, companies...

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resource-crushing social media tactics with bad ideas toggle
Posted by | April 5, 2021
5 Resource-Crushing Social Media Tactics to Avoid

Random Acts of Kindness? Great. Random Acts of Social? Not so much. Plenty of marketers have spent countless hours on resource-crushing social media tactics without anything to show for it....

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Posted by | February 5, 2021
For the Love of Social

In 2011, Cox media group posted a job opening for a Social Monetization Manager. The ad sought a professional with a “blend of digital media savvy, social media knowledge, and...

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Posted by | January 7, 2021
6 Common Social Media Mistakes + Simple Tweaks for Stronger ROI

A strong brand presence on social media can have a direct impact on your company’s bottom line. Consider that:[1]           91% of consumers visit a brand’s website...

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